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Thread: Does Alaska's name hurt?
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Old Jan 1, 2017 | 11:19 am
  #88  
channa
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Originally Posted by Toshbaf
AS may decide that they need a sub-fleet of about 12 737-900ER with Mint-like seating that is not subject to free upgrades. It could be sold as J class and called any one of a number of fancy names, from Commodore Class, Royal Alaska, Expedition Class, Northern Lights Class, Aurora Class, etc. Maybe even a J class, C class, Y+ class, Y class.
Yup, or if the Virgin name has perceived value, they can keep the Virgin name on key routes and pay the licensing fee on those.
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