The heading on the website at the moment is "Where will the New Year take you?". I take this to mean that it is the current sales. For what it's worth, I checked the deals from 2014. CHC-SYD then was $169 one-way. It's currently $178 (with VA metal, NZ metal also on sale but not as good).
It's not the worst thing in the world? Also, the past week or two has had F class fares to the states and otherwise for very reasonable prices.