Originally Posted by
boltjames
So my advice to you: Find a way to eliminate cost and features people don't need. Then add a feature that is proprietary and very unique to your product. And then go out at a very low price and lose money for a year building an audience. Then when your sales start to get strong get your factories to lower their prices as you slowly build the quality in.
So James, you are proposing to enter the market and establish yourself as a low price - low quality brand and work it up from there. That's not something I'd do. In my experience once you establish yourself as a low price/low quality brand, it's awfully difficult to get out of that bracket and takes a loong time.
My 2 cents.