Originally Posted by
avcritic
Because buying reputation is cheaper than actually maintaining product and service all the time.
-Directly or indirectly keep 20-50 bloggers/journalists happy.
-Subscribe to service/safety ratings sites and places synonymous with public squares in Roman cities.
-Pay $1 per put down and 50c per +ve post social media workers.
Do the math, way cheaper to maintain brand image consistently than any airline working their tails off.
That only works for so long, and now that a sustainable business model in a competitive environment also matters to them, this is likely to bite...