Originally Posted by TheFlyingDoctor

I am suspicious from the terms and conditions (particularly bits 7 and 12) that this is just an advert for the IHG accelerate promotion. Under that, you can earn at least 30K IHG points - and then by calling, you can convert those to at least 6K avios (in line with the usual 5:1 rate). However, you have to jump through numerous (personalised) hoops to get the full accelerate bonus; the stars would have to align very nicely for a single cheap stay to unlock it all.