30 pages already! I just saw this on their FB feed now (people on there are generally unimpressed too).

The thing is, it's not the cost that's relevant here - my BA flights were always way more expensive over Ryanair than the cost of a sandwich and coffee, but you didn't mind because the experience was nicer.

Now, what's the difference? Their cheaper tickets are already losing checked luggage, so assuming the flight times and destination are okay, I might as well use Easyjet or Ryanair and save some money. Sad times.