Got this email recently:
Your companion ticket certificate from your credit card ConnectMiles from Banco General, is now available.
Book and fly on Copa Airlines with a companion from September 1, 2016 to August 31, 2017 and pay $99.00* for the companion ticket, when you buy your round trip ticket in economy class, subject to availability starting at $295.00*.
I wonder if they recognized I didn't use the free one I described above. I doubt it.. I also got an email advertising 20% off redeeming ConnectMiles. Combined with the recent offers for easier Prefer Member qualifications, they seem to be stepping up their marketing.