There is a huge convention, the second largest annually in town Nov 30 - Dec 3. SEMA, an association of companies that make aftermarket products for cars, etc. is holding their annual convention there.
Like Comdex, rooms and rental cars at any discount sell out fairly early, then everything left is expensive that week. We're paying about $600 per person for air from IND and room at the Sahara for 8 nights. But we bought this package last November.