East of Nathan RoadMy map has it just East of Nathan Road below the Souther end of La
My map has it just East of Nathan Road below the Southern end of Ladies Market. E2 from Mong Kok and a very crowded locale at weekends and in the evening.
It is barely 10 minutes away from a Holiday Inn Express which due to fierce local competition is currently down to HK$560 most nights if booked on the day of stay.
Certainly a useful IHG addition if only to temper some of the over pricing of HK IHG hotels - notably the Kowloon East ones and The CP Causeway Bay.