Actually, Wombat's referring to the AmEx Centurion card. It has a $1,000 annual fee and gives you gold status on CO, DL and maybe another carrier. It really isn't an option, as it is incredibly difficult to obtain. Supposedly, there are only a few hundred people who have it in the entire U.S.
The Platinum card has a $300 fee but no elite benefits, and you have to have one of those and spend a lot on it before you MAY be able to qualify for the Centurion.