Was just in Indy this weekend and saw the "Epic Banner" on the side of the JW - it's the front (East) side, facing downtown. It is impressive, although you have to be a few blocks away to fully appreciate it. Full height of the building, including both the Borg-Warner trophy and a race car with related graphics and words.

My first thought on seeing it was that I sure wouldn't want to be in a room behind the banner, as I assume it darkens the windows which are already tinted blue. I'll be curious about thoughts from people who stay there this month? My company put a "wrap" on the outside of our building last year for a corporate launch, and while you could see through it made the offices behind it very dark. Not so good for a hotel room.