For those who didn't receive the email be sure and check your Spam folder. Mine was in there. This offer must not come from exactly the same address(es) as other AS promos.

Here's the page for those who are just interested in what it says:

https://www.alaskaair.com/content/de...urce=LIFECYCLE

As others have said this appears to be targeted. AS seems to have take a page from Marriott's book.