Hop a Long: Southwest only has minimal participation with CRS systems to save money. The savings translates into cheaper fares for the consumer. Anyone who thinks Southwest is trying to hide something or gouge consumers should take a good hard look at a travel fare map. It can be divided into 2 different markets---Cities served by Southwest and those not served by Southwest. Guess what? The cities served by Southwest are much cheaper than the non-Southwest cities---every single time!!!!
Without Southwest Airlines, everyone would be paying more in airfares.