One of the comparisons that the airlines are using regarding discounted tickets being like concert tickets..."use-em or lose-em" is rather one-sided. While I can understand the concept in it's simplest form, the one fact they are forgetting to mention in this comparison is that a concert ticket I can give to a friend or even sell if I am unable to use. Thus, this is no comparison at all and quite frankly it is insulting to me. I think that we should all set up scalping zones at the airports and begin to hawk our tickets for upcoming flights that we are unable to make....just think, a whole cottage industry could be born from this!