Originally Posted by
bigbirdwithsilverwings
retail differential at Oregon Liquor Commission Stores is $1.50 an airline 1.5 oz bottle. I'm guessing ALK can buy it in CA for pennies on the dollar and if you are going to pay full fare F, what is ALK doing offering Dewar's and only Dewar's. "Bring back Glenlivet" is the best handle I've seen in years. Thanks!!
The challenges of catering Glenlivet were discussed to death on the AA forum. The short course is that US airlines will change brands if the wholesale price, before catering and accounting costs, goes higher than about a buck. That is the reason why Tito's vodka is now served on AA, UA and VX.