Maybe, but it ran in Yahoo Finance section and there was certainly messages in there about controlling costs - the favorite mantra for United to investors:
tackle the delays and cancellations that have hurt its competitiveness, company executives told Reuters.
They reflect a broader effort by United to boost customer and investor confidence...
United grew revenue nearly 5 percent from 2012 through 2014 to $38.9 billion, while Delta has grown revenue twice as fast to $40.4 billion.
"We know your plane landed," she said. "How can we use data and analytics to actually hold that door open for you?" The move saves United the costs of rebooking.
If this aimed at corporate account negotiation, it really missed the mark...or at the least should have been MUCH more effective. Any message intended is incredibly muddled.