Originally Posted by
Raffles
Meanwhile, those J seats fly empty (no-one is paying 800,000 miles for them) and SkyMiles members are livid. Way to go.
When you take away the aspirational awards of J/F, the scheme has no sizzle.
Originally Posted by
sbm12
Are the seats really flying empty? Is it all that hard to put a seat on sale - either points or cash - to fill it?
Not to mention, Delta has started to "experiment" with (international) buy-ups with OLCI and Kiosks. Mostly aligned to the $750 or 75K SkyMiles model. Perhaps, they will even move to a KLM model ex-AMS (and globally) where everything is upgradable in multiple fashions.
But, in any event, I still believe and the data-points seem to point to the fact that the vast majority of folks want to redeem "cheap" domestic award tickets. As long as Delta still offers some of those (perhaps via sales, even if pegged towards 1cent per mile) the 99% of the population will be happy.
Just booked this yesterday, for a week from now.
If Delta, can find away to keep "throwing bones," like above. The general public hardly care, IMHO.
Originally Posted by
Raffles
There are good reasons why there are no FT-size forums dedicated to grocery or department store loyalty schemes.
Well, there is a good reason why there are hardly any good forums dedicated to Casino Loyalty Programs.