FlyerTalk Forums - View Single Post - Hilton Q1/2015 Call: New budget brand & interest in Starwood (brand)?
Old May 18, 2015, 8:27 am
  #21  
IsleOfMan
 
Join Date: Sep 2007
Programs: DL Silver, AS MVP, UA Silver, HHonors Diamond, Marriott Plat, SPG Plat, National Exec Elite
Posts: 3,883
I'd likely be interested in a new budget brand (not acquisition) at first while the properties are new/fresh but likely lose interest as the properties age/weather. A lower earnings rate, like at Home2, would also temper my interest to a certain degree.
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