I have to agree with the OP.
As someone who flys extensively with SQ, NZ and EY, I have now started doing a bit with EK, mainly the DXB->ICN route every 2 weeks or so in J.
I find the crew generally pretty uninterested in the comfort/needs of passengers. Most of them seem to be low-wage Eastern European crew who really don't give a damn. To me, it seems they're there for the "glamour" of being Emirates crew, nothing more.
The seats on EK 380 leave a lot to be desired in comparison to SQ, and I personally prefer EY, CX and NZ seats, which some others don't. Especially the Mk I EK 380.
Bar is nice and a good place to relax after a tough trip, but that to me is one of the few redeeming features.
I guess it could be worse, I could be flying that route on KE...