Originally Posted by
VegasGambler
It's not a price drop. Many people don't use the airline fee credit. A price drop to $95 would be much more expensive to them.
Clearly, cash (which you can spend on anything, at any time you want) is worth more than a credit which you must spend on a very limited selection of items, in a very limited amount of time. So, to call the net cost $95 is misleading.
While I totally understand/agree with the sentiment, the discussion is on Flyertalk. A $100 airline reimbursement is about as "gimme" as you can get and I don't think its misleading given the audience.