Originally Posted by
davie355
Signaling.
Business travelers want to hear from others who know firsthand the travails of business travel (not leisure travel a la OMAAT/Delta Points).
Gary holds a traditional corporate job and he wants to use that to his advantage -- by signaling that he is so busy with his full time work that he has no time to proofread his blog, which he casts as a side project.
The typos give him authority and credibility in his comments on business travel. He's a real traveler, not a full time travel blogger.
I'd say it sends the opposite signal: that he's not a serious businessperson. Because that kind of sloppiness is unacceptable from a serious businessperson even in casual communication.
Gary's a successful businessperson though. Maybe he has an assistant or associates at work who proofread his work product.
That said, given his subjects recently, I agree that he's seeking a business traveler audience lately. I've noticed that he mentions the fact that he is a business traveler over and over in posts.
I think it's smart. I certainly relate more to Gary's posts lately than Ben's.