FlyerTalk Forums - View Single Post - What would you change about the consumer cards?
Old Feb 12, 2015, 12:58 pm
  #15  
sdsearch
FlyerTalk Evangelist
 
Join Date: Jan 2005
Location: home = LAX
Posts: 25,933
Originally Posted by mia
I think it's a marketing mistake to use greater rewards to distinguish a higher annual fee, because it invites customers to make a simple arithmetic comparison. It seems better to offer superior benefits with the more expensive card, because they typically don't cost much to offer, but may have a high perceived value to consumers.
How about with this benefit: Make the $300 card, like the Corporate card, allow transfers to AA!
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