Not seen this before, very good though.

Unfortunately the author of the letter is a clear victim of the great Virgin scam, as I call it.
People think there's something special about the Virgin brand and Branson when there really isn't - they just have a good marketing team behind them who make sheeple believe they're wonderful.

Virgin could serve sh*t on a plate, but most people wouldn't bat an eyelid as they'd be flying with a company they think is hip, sitting amongst pretty purple LED lighting, and watching a horrendously cheesy safety video that tries (and fails) to be funny...

That's what makes Branson a good businessman. He's not a hero or an inspiration - he's just clever with his marketing and convinces people that he and Virgin are wonderful.