iDine moving into hotels?!
I just received an email inviting me to do an online survey about hotel discounts. They are looking into giving discounts at hotels through Idine. The survey asked all sorts of questions about current loyalty programme benefits, whether I'd be prepared to book elsewhere for a discount, etc.
Interestingly, this was addressed as a iDine Prime survey and told me that I'd get a $5 dining credit if I did the survey. Since I only earn FF credit, I wonder how they will handle this?