Hi, Dan, and welcome to Flyer Talk (often abbreviated here as FT)!!
Some things come to mind immediately. If you're PLT 100, this would be a good challenge for your Ambassador. You might also consider contacting Theytus Lee, one of the Social Media Specialists at Starwood. (We call them Lurkers.) He's based in the APAC region and I bet would have some good information. He can be contacted by sending a PM to FT member Starwood Lurker II. Finally, you didn't mention a budget. That would be a relevant consideration (or perhaps not; but let us know).