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Oct 22, 2014 | 5:45 am

#17

GUWonder

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Also in the 1960s and before. But a FFP before the 1970s? Don't recall that, even as frequent buyer/customer programs have been around long before that -- along with concerns about frequent buyer/customer programs opersting like Ponzi-schemes or otherwise having sustainability concerns.

Last edited by GUWonder; Oct 22, 2014 at 5:53 am

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