In light of the ever growing enhancements BA introduces and the dissatisfied experiences shared by others not only on this forum but others such as Business Traveller/Seatplans, it occurred to me, if any of you ever complete the post flight questionnaires that BA sends out to customers? This is usually through email and even text message asking you to rate your experience. The email (web) version is more in depth and can take around 15 minutes to complete and also has some free text comment boxes at the end of each section for you to give a more detailed response.

I am wondering if the BA is getting more positive experiences through feedback from customers and not enough people rating their true experience through this feedback channel. As I don’t work for the airline, I couldn't say how often this information is reviewed but I would have thought that this sort of statistical data is reviewed on a regular basis with appropriate trend analysis etc…

Have you done yours?