Join Date: May 2002
Location: Pittsburgh
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Posts: 31,643
funny - researching the competition through reading a public forum is espionage? Hopefully, it was a joke.
I'm pretty confident that any large corporation has enough Marketing and Competitive Intelligence acumen to be monitoring multiple channels, including FT, which would have a large concentration of their current and potential customer.
I doubt Smisek and other CEO's actually read it themselves, other then maybe periodically checking in just for fun. But certainly they monitor it and would include themes/trends/etc in periodic generalized updates.