Good point LondonElite. To an extent some people with a lot of flexibility could and would wait till the last moment. I'd love to see the airport turn into a last minute bargain market where the airline agent yells, going to London, must leave in 30 mins, 5 seats at $499. Anyone? okay, $399? Stampede of people rush to the counter.

I'd love that atmosphere because I love markets and its energy and bargaining. It's an art and most North American don't enjoy or understand it.
BTW, I enjoy this forum because we can exchange and debate different point of views like the one here.