FlyerTalk Forums - View Single Post - Cebu "meal" service CX921/920
View Single Post
Old Aug 25, 2014, 9:13 am
  #15  
hadsst
 
Join Date: Dec 2007
Location: HKG
Programs: CX Gold, Marriott Bonvoy Plat
Posts: 418
CX Manager Catering Services responds to a question on poor Y food offering in TPE flights in this month's CX World:
(http://downloads.cathaypacific.com/c...pdf/CXW220.pdf)

Thank you for your feedback, which is highly appreciated. A considerable number of trials have been underway in the past months to review our Economy Class regional proposition – notably on our ultra-short-haul sectors, where a lot of focus is placed on the constraints of the limited service times available.

Customer panels, along with passenger and crew feedback, have all been carefully measured, while a lot of work is being undertaken to review packaging options and the food content itself to meet our passengers’ expectations, while also being aware of our competitors’ offerings.

These trials are progressing well and we believe will conclude very soon with a catering proposition that is more premium and suitably appropriate.
Is CX finally conceding the fact that boxed meals are not premium enough for a premium airline?
hadsst is offline