Has anyone else found that the new pricing switch to hand luggage and no hand luggage options has left BA uncompetitive in European routes? This is the first time in many years where my first 4 months of european travel after retaining gold i haven't taken one european trip from CPH to London due to cost.. One leg looks good as a hand luggage free trip then the cost gets whacked up on the return leg and I'm looking to book in good time. While i love BA, theres no point paying 170 gbp return when Norwegian or Easyjet is consistently 70 or 80 gbp.