FlyerTalk Forums - View Single Post - Delta Put the Most Useful Ad Ever Inside NYC Uber Cars
Thread: Delta Put the Most Useful Ad Ever Inside NYC Uber Cars
View Single Post
Old Jul 11, 2014 | 8:36 am
  #24  
jrl767
FlyerTalk Evangelist
20 Countries Visited
2M
Community Builder
15 Years on Site
 
Join Date: Nov 2009
Location: SEA — the REAL Washington; occasionally in the other Washington (DCA area)
Programs: AS MVPG 100K (Atmos Titanium) / 0.5MM; DL fallen PM (1.58MM = “Complimentary Annual GM”); AA Gold
Posts: 24,368
Originally Posted by MichaelKade
Agree with previous posters about the color scheme and logo. No one would think twice about a Nike ad that featured the Swoosh with no "Nike"
Originally Posted by davetravels
I think that, if you did a survey, and held up a sign with a DL Widget and a Nike Swoosh to people getting in and out of NYC taxis & black cars, the Nike Swoosh would have far greater recognition than the Delta Widget. ...
since the Nike "Swoosh" has been around since 1972, it certainly has broader recognition than the widget


Originally Posted by arlflyer
This isn't just a standalone ad. It's part of a campaign. ...
yep, look at the left of the photo adjacent to the charger ... "KEEPCLIMBINGNY"
jrl767 is offline  
Reply