This has to be the most bizarre form of marketing I've ever encountered. I know that AC has often left us confused by not saying anything about what they were doing, but I've never heard of an airline being converted into a fare class. Disregarding the obvious problem of annoying those who pay mainline, upgradeable, fares and end up on a Tango configured plane, how could anyone think of setting up such an utterly confusing and complicated system? According to their website:
<font face="Verdana, Arial, Helvetica, sans-serif" size="2">Tango by Air Canada is a separately branded service of Air Canada that commenced operations November 1, 2001. We offer service to Toronto, Calgary, Edmonton, Fredericton, Halifax, Montreal, Ottawa, Quebec City, Saint John, St. John's, Vancouver,and Winnipeg.</font>
What is the point of separate branding when all you have is a fare class and all the aircraft are going to be mixed togther? Perhaps the plan is to make all the Tango pax sit in a special no-frills section of the mainline flights. But then how could they tell the difference between Tango no-frills and AC no-frills? When a mainline flight uses Tango metal, maybe they'll have a special frills section for those pax who've paid for a full J ticket!! The mind boggles.
[This message has been edited by Academic (edited 08-15-2003).]