Originally Posted by
BasilBush
The worst example is eastbound day time transatlantics, where BA serve an unsatisfactory cooked 'brunch', with a snack before landing. Surely it would be much better to have a quick continental-type breakfast first, and then have a proper meal service towards the end of the flight.
Pre-merger, UA used to offer two full meals to Biz and F passengers on the day time IAD-LHR flight. A proper breakfast post-departure, and a full dinner service about 2 hours out of Heathrow. I used to take that flight quite a bit as it avoided red-eye sillyness, as long as you could afford "losing" the day in the air.
Light snack first, hot main meal later, would be a better service pattern for economy on those flights, as by the time you've claimed your bag, got home or wherever you're going, you're going to have trouble getting a real dinner (as it's no longer "appropriate to the time of day", badoom-tish).