FlyerTalk Forums - View Single Post - SAS to add new advantages to EuroBonus Diamond
Old May 17, 2014 | 5:18 am
  #18  
ksu
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Originally Posted by CPH-Flyer
I just guess that it was not so easy to find a metal more precious than gold, and not clashing with the already existing EBP, Eurobonus Pandion. They are not the first star carrier to have a series of metal cards and then end in Diamond. But they may be the second. I don't think you should read much from the naming convention.
I don't have the link, but I remember having read that SAS actually wanted to call their new level Platinum, but as this term was copyrighted by others (maybe CC companies, I have at least two Platinum cards from banks), they had to find something other than Platinum.

Probably better that UAs similar level which is (used to be?) known as 1K
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