I don't know how Rudi feels... but it seems like a good fit with SwissAir and the One World program. SwissAir's probably one of the stronger carriers in Europe (even after the flight 1-11 tragedy.)
COuld there be a possiblity that somewhere
down the road B-A and U-A/Lufthansa/Star ALliance talk about combining their programs into one giant One-Star-World-Alliance? Then
that would be a lot of airlines covering everywhere in the globe!
American may regret letting B-A fly away.
And Sir Richard would have to go back selling records at his Virgin Megastores (with some of the rudiest saleshelp I've ever experienced!) CATMAN