FlyerTalk Forums - View Single Post - U.S. Congressional Action to Change How Airfares are Advertised.
Old May 1, 2014, 7:13 pm
  #104  
beachmouse
 
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Originally Posted by bthotugigem05
Imagine the burden that would put on a giant restaurant chain to print up menus for every county specifically, or McDonalds to manufacture menus for every single locality in which they operate.
McDonalds hasn't used paper menus in years. The one where I buy my McIcedCoffee has even gone to using overhead computer monitors to display menu options. Makes it quite easy for them to change prices or rotate in seasonal/limited time menu items- it's all in the software the manager can tweak as need be.

And the sit down chains actually already frequently vary their menu items a little from restaurant to restaurant based on what sells well in different regions. No big deal for them to have different prices in different places either, save for the occasional nationally advertised promotions.
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