Originally Posted by
deathscar
I thought the whole point of the sale was so he could take more control? Does that mean the new guys share the same vision as he does and he trusts them to carry on what he started without sullying his 'children'?
My thoughts exactly. I seems that both Doronin and Eliasch are very business-minded rather than sharing Adrian Zecha's creative mindset. I fear that with the new leadership, Aman will be marketed much more aggressively in the future, aiming to open up the brand to a younger, equally affluent target audience (new money). So in essence, moving into more of a One&Only brand positioning...