I normally don't buy VGCs from office supply stores unless there's a special. There are enough per year that I don't want to waste my $50,000 Chase Ink spend limit on the normal deals even though they are also profitable. I find it better to wait for the specials like this week (although limited to how many addresses you have the rebate card mailed to) and the Office Max VGC sale they had in early March. It takes more patience, but I'll maximize my profit/spend ratio.