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Old Mar 8, 2014, 12:27 am
  #48  
m3red
 
Join Date: Aug 2012
Location: MAN DXB ✈️
Programs: Skywards Gold
Posts: 6,831
Originally Posted by eightblack
Let me clarify a couple of things. First of all, be completely assured that neither Zol or I reveal any personal details on any FT member to EK. They'd have more information on you than we would anyway. FT guidelines are crystal clear when it comes to privacy and data protection.

Also understand that yes, there is a social media team at EK who monitors "social media", with FT being a part of that ecosystem. A tiny part. Zol and I have met this team briefly. We have zero influence on what they do or how they interact with FT - and we have tried to engage them, more than once.

My personal opinion (and it is just that) is that EK are not really sure how to deal with or manage FT. While we think our little fishpond is important, in the overall scheme of things - we are not really representative of their target market. We're a niche subset. Yes, an important one when it comes to rapid feedback - but if EK's strategy is still the same as it was a year or so ago - EK's whole mission in life is to provide air travel to the entire Indian subcontinent. 70% of their income is generated from the Y cabin. No other airline I know overbooks Y as much as EK does.

Frequent flyers are simply a thorn in the side of the airlines grander plans. According to some on here who are in the know, the program is going to get tougher...not easier. But then again, so are most other airline loyalty programs.

Look at the devaluation of BA, of QF, of the major US carriers etc. The landscape is changing. Get used to it.

I still like EK. I like the fleet, I like the fact that they have the ability to invest in a solid ground experience, and have the best technology onboard. Their F cabin and experience is right up there. Not consistent - but still excellent on most days.

I'd love EK to engage with us - and believe me, Zol and I have tried. But dont hold your breath for an official EK lurker to be appointed anytime soon.

And yes, there are a handful of staff who post here. Anonymously. And it will remain that way
I agree 100% with this.

I do think that they should look after the ft people a little more but as 8b says we are a tiny fragment of a large machine. A little bit would go a long way and although in my personal opinion it's somewhat shortsighted we have to accept and get used to it. You pay to get from a to b in a certain class and there are expectations with each one - on the whole ek is pretty consistent and better than most. The rest is a bonus including the ff program and expect further changes that will be perceived as devaluations but consistent with the rest of the market...
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