FlyerTalk Forums - View Single Post - Delta Vs. Southwest (What's wrong with Delta?)

Jan 25, 2014 | 9:28 am

#14

hazelrah

Join Date: Jul 2005

Location: National Capitol Region

Programs: Delta Dirt Medallion,AA,USairways, WN Rapid Rewards, National Emerald Club

Posts: 3,913

Quote:

Originally Posted by tfc3rid

Here in ATL, thhe fabled 'Southwest Effect' is nonexistent. WN cut routes out of ATL's FL hub and is not really competing. Fares are basically equal between the two.

I used to fly FL almost exclusively but am now flying DL about 90% if the time. Can't be bothered with the WN nonsense.

You've got something in the Southeast U.S. I call the "Air Tran" effect.

It's when localities, businesses, and citizens get fed-up with high legacy fares. They beg and plead for LCC service, maybe even provide some incentives. LCC comes into market and legacies match fares. People book with legacies, LCC traffic does not materialize. LCC service discontinued, fares rise again. Rinse, repeat.

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