Originally Posted by
Cap'n Benj
One of my clients is an airline and you wouldn't believe how many complaints they get about like this
They wish they had the technology in place to do so! Sadly for them, they do not
Unfortunately even if you have the tech it's a no go as you'd simply buy the flight off Expedia or similar for that same original price costing the airline cash
I don't know which ones, I think LCCs which sell point-to-point and are off regular GDS) but I'm lead to believe that some airlines do actually employ this technique - but to the extent that the price rises in smaller increments of a few pounds rather than tens of pounds. I'm lead to believe it's intended to give the sense of urgency to the customer.
Now, that being said, I have this through second-hand information, albeit from someone who ought to know what their talking about as they're attempting to invest in similar technology (unless they've just been fed a sales pitch and it wouldn't be the first time they're not really clear on the facts).
I generally keep myself signed out of ba.com when I make a booking and cookies often cleared first (so I can grab some cashback or/and a discount) so that my searches are traced back to my ba account.