I think it is more than a sad descent into low class... it is beyond laughable.
What is next? Are they going to start serving 24 oz cans of Busch Lite on board and charge $17.99 a can?
If they are looking for a way to cut costs and increase profits, how about instead of gouging customers on baggage fees they quit having images of a different animal on each plane tail. Doing away with that mediocre novelty would have to save some money, wouldn't it?