FlyerTalk Evangelist
Join Date: Aug 2011
Location: Barcelona, London, on a plane
Programs: BA Silver, TK E+, AA PP, Hyatt Globalist, Marriott LT Plat, Hilton Diamond
Posts: 13,048
LOL!
It's only 98% a scam. You get gold with 2 return Upper Class flights according to the description. At the moment, that would get you 32 tier points (all destinations except Sydney) with the promotion.
Not sure where the other 8 tier points come from or the instant silver, but I assume that once you waste your money, you'll be told to book 2 return flights in Upper Class to Sydney and voila... gold status...