FlyerTalk Forums - View Single Post - 65th anniversary logo on aircraft wins gold
Old May 14, 2003 | 11:24 am
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airbus320
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Join Date: Mar 2000
Location: Southern Alberta
Posts: 20,549
65th anniversary logo on aircraft wins gold

From an AC communique:

"Target hits the mark with awards – our 65th Anniversary aircraft wins gold. Recently, the advertising agency Target Marketing & Communications Inc., which created the name and brand of Air Canada Tango and Air Canada Jazz, won 12 creative advertising awards at the 2003 Summit Creative Awards. The agency received a Gold Award for its conceptual design of Air Canada’s 65th Anniversary aircraft – the design incorporated more than 40,000 employee names in the shape of a giant maple leaf. In the April 30 edition of the new Horizons (found on Aeronet under Communications or www.achorizons.ca), there’s an article which explains how employees can purchase a souvenir photo of the plane with a blowup of their name. Proceeds will be donated to Dreams Take Flight."

The only gold in my book would be: Gold for improved service!

Sorry AC. Nice designs don't attract and retain frequent flyers. Top notch service does!!!!!

[This message has been edited by airbus320 (edited 05-14-2003).]
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