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Thread: DL Selling "Smart Travel Pack" (aka most FO benefits)
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Old Sep 14, 2013 | 9:12 am
  #65  
jdrtravel
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Originally Posted by dilbertsdaddy
Exactly....that is what I have been saying. Read between the lines....FO are just not frequent flyers. Sorry to be so harsh, but it is reality.

That is why I stopped holding short of DM; PM just is not worth what it used to be.

DM is the new PM

PM is the new GM

GM is the new FO (but I do think international lounge access is huge)

FO is kettle plus

I am not trying to belittle FO, but $2500? I have over 20K MQD and I don't think I am even close to one of DL's best customers. I would love to be FO, that would mean I was home more.
There are plenty of FO's who spend more than $2500 but don't make gold because of flying short routes. Remember, FO spend is not $2500, but $2500 to $4,999 and mileage is 25K miles to 49,999K Miles.

Also, while no individual FO is significantly valuable to Delta, as a group I imagine that they are. Lets imagine that there are just 10,000 FO's (I bet its higher than this). This group then represents, at $2500 per person, $25 million in revenue a year. So in a sense, there loyalty is actually important.
Last edited by jdrtravel; Sep 14, 2013 at 9:19 am
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