We are getting some good news from Iberia! Under the new commercial strategy of the company, passengers of certain IB flights will be given the possibility to bid via MMB the price that they would pay for an upgrade to J (they set a minimum price). The higest bid will get the upgrade.

You can read the press release here: http://grupo.iberia.es/portal/site/g...005ffe15acRCRD

And in Spanish here: http://grupo.iberia.es/portal/site/g...005ffe15acRCRD

That's definitely a win-win situation that hopefully will allow more pax to enjoy business at better prices and increase the revenues as well for seats that were going to fly empty.