I stayed at The Morrison twice this month (3 nights payed for and 2 nights on points). My impressions are all in all very positive, due to the great staff. The hotel still seems to encounter some troubles (with a plug in our bathroom that caused a short-circuit which could not be fixed instantly - with the stereo devices in the suite on second stay). But I found staff being dedicated to overcome those teething trouble and working hard to do a great job.

I would agree that the a/c is not too strong ('The Weather' just started when we arrived to Ireland and was with us throughout the fortnight we spent there) and that there is current traffic on both sides of river Liffey. We found, that people talking in the hallway and or letting go the doors could easily be heard in the room.

At our first stay we were upgraded to a Junior Suite (looking into the street behind the hotel, it had a small balcony). We met the general manager and he was very kind to upgrade us to the penthouse suite on our second stay.
What appeals me is that the hotel layout is uneven. It is formed by two buildings and rooms seem to differ a lot. And for sure, having being thoroughly renovated is also nice.

Breakfast is in a restaurant that is used in the evening for private events. As such is serves as a breakfast restaurant what is a rare fixture these days.
The Morrison Grill did not convince us and I think there is room for improvement.

Behind the hotel, where the LUAS stop is (which connects the hotel with the Heuston and the Connolly railway stations), is also a shopping center with Tesco and Marks & Spencer food hall. Very convenient.

As a nearby alternative for dinner there is Wynn's Hotel (at the street where LUAS is) - old style, good cuisine, moderately priced.
As a nearby alternative to a Temple Bar pub is the "Pantibar" just in the street behind The Morrison, a gay pub frequented by both sexes if not necessarily straight couples. - Both were a great find.

I would return to this hotel because of being not stereotype and -first of all- because of the staff and general manager.