Glad you got a result, but personally that route would not have been for me. I lost my faith in the FOS a long time ago; they're just a toothless old dog.
They always found in my favour when I had cause to complain, but the process always took around a year because of the appeals and paperwork processing times. Ridiculous.
These days as soon as I get a "deadlock" letter from a company, it's straight to court. In this case it would have been for the purchase price of 60k Avios plus my time and the court fees.
Still, glad to see you had the patience to see it through. ^