Originally Posted by
easygoer
it seems that high-end prestigious local brands have yet appeared as of now(believe in future it will be established ) so there are still slots for some ambitious western chains for increasingly upscale demanding
but in the realm of second class or motel' local chain brands are more competitive as to being "fairly priced"
whether jin jiang is a successful brand ? any input from expert ?
Jinjiang is decent enough at running budget hotels like their Jinjiang Inn chain, but they are dreadful wrt the top 25% of the market. Just look at the Peace Hotel. When they ran it, ADRs were around 800. After they passed the baton to Fairmont that figure magically doubled.
Another example: JC Mandarin v. Portman. They are basically in the same location (across the street from each other), but the Portman costs twice as much as the JC Mandarin with 90% occupancy. Why? People like the Portman. It's not just about money.